THE WILD WEST

Bella and Paige came by to shoot in our all-time favorite Marlboro® shirts, The Wild West collection, aka, the Marlboro Man. These shirts represent the pinnacle of the Philip Morris era when tobacco was king. When people smoked inside, drank like everyday was new years and created classic shit that has lived long after the failed livers and charred lungs. So what’s our fascination with Marlboro? It ultimately has nothing to do with smoking but more so about a period in time when people took risks. People lived outside of the box and were free. There were no mobile devices, which means there was no instant judgment and rather then creating for others, people used their individualism to create for themselves. 

- Danny Steezy